Privacy Policy
Maximus Mediascape Ltd, trading as Maximus Mediascape (“we”, “us”, “our”, or “Maximus Mediascape”), is a digital marketing agency registered and operating in both the United Kingdom andthe United Arab Emirates.
We are committed to protecting your personal data and respecting your privacy. This Privacy Policy explains how we collect, use, disclose, store, and protect your personal information when you interact with us — whether as a website visitor, prospective client, existing client, supplier, or any other individual.
We comply with:
- United Kingdom General Data Protection Regulation (UK GDPR)
- EU General Data Protection Regulation (GDPR) where applicable
- UAE Federal Decree-Law No. 45/2021 on the Protection of Personal Data (PDPL)
- UAE Cabinet Decision No. 74/2022 (Executive Regulations)
- All other applicable data protection laws in the jurisdictions in which we operate.
If you are located in the UAE, our UAE branch acts as the Data Controller. In the UK and EU, Maximus Mediascape Ltd (UK) acts as the Data Controller.
1. Information We Collect
We may collect the following categories of personal data:
Directly from you
- Name, job title, company name, email address, phone number, billing/address information
- Any information you provide in forms, emails, calls, or contracts
- Marketing preferences and communication history
Automatically via our website and digital services
- IP address, browser type, device information, operating system
- Cookie data and online identifiers (see Cookies section below)
- Analytics data (pages visited, time spent, referral source)
From clients for campaign delivery
- Target audience data you provide for advertising campaigns (e.g., customer lists, email databases, lookalike audiences)
- Any personal data contained in creative assets or content you supply
From third parties
- Publicly available information (LinkedIn profiles, company websites)
- Data enrichment providers (where legally permitted)
- Referral partners or agencies
2. How We Use Your Personal Data
We use your personal data for the following purposes and legal bases:
| Purpose | Legal Basis (UK GDPR / EU GDPR) | Legal Basis (UAE PDPL) |
|---|---|---|
| To provide requested services & fulfil contracts | Performance of a contract | Performance of a contract |
| To manage client relationships & projects | Performance of a contract / Legitimate interests | Performance of a contract / Legitimate interests |
| To send marketing communications & newsletters | Consent or Legitimate interests (soft opt-in where applicable) | Consent or Legitimate interests |
| To run advertising campaigns on your behalf | Performance of a contract | Performance of a contract |
| Analytics & website improvement | Legitimate interests | Legitimate interests |
| Billing, invoicing & debt recovery | Performance of a contract / Legal obligation | Performance of a contract / Legal obligation |
| Compliance, legal claims & fraud prevention | Legal obligation / Legitimate interests | Legal obligation / Legitimate interests |
| Recruitment & job applications | Consent / Legitimate interests | Consent / Legitimate interests |
3. Sharing Your Personal Data
We share personal data only when necessary and with appropriate safeguards:
- Sub-processors & service providers (e.g., Google, Meta, Microsoft, AWS, Mailchimp, HubSpot, accounting software) – bound by Data Processing Agreements
- Advertising platforms (Google Ads, Meta, LinkedIn, TikTok, etc.) when running campaigns on your behalf
- Professional advisors (lawyers, accountants, auditors)
- Payment processors (Stripe, PayPal, bank transfers)
- Authorities when required by law or to protect our legal rights
We do not sell your personal data.
4. International Data Transfers
We operate in the UK and UAE and use processors worldwide.
All transfers outside the UK or UAE are protected by:
- UK International Data Transfer Agreement (IDTA) or Addendum to EU SCCs
- Standard Contractual Clauses (SCCs)
- Binding Corporate Rules (where applicable)
- Explicit consent where required
5. Data Retention Periods
We keep personal data only as long as necessary:
| Data Type | Retention Period |
|---|---|
| Client contracts & project data | 7 years after contract ends (legal/tax requirements) |
| Marketing subscribers | Until unsubscribe or 2 years of inactivity |
| Website analytics (anonymised) | Up to 26 months (Google Analytics default) |
| Invoices & financial records | 7 years (UK/UAE tax law) |
| Unsolicited job applications | Maximum 12 months |
After retention periods expire, data is securely deleted or anonymised.
6. Your Rights
Depending on your location and applicable law, you have the right to:
- Access, rectify, or erase your data
- Restrict or object to processing
- Data portability
- Withdraw consent at any time
- Lodge a complaint with the relevant supervisory authority
UK/EU residents: UK Information Commissioner’s Office (ico.org.uk)
UAE residents: UAE Data Office (once operational) or relevant federal authority
To exercise your rights, email us at privacy@maximusmediascape.com with “Data Protection Request” in the subject line. We will respond within 30 days (or within the timeframe required by applicable law).
7. Cookies & Tracking Technologies
Our website uses cookies and similar technologies. You can manage your preferences via the cookie banner or our Cookie Policy at maximusmediascape.com/cookie-policy.
8. Security
We implement industry-standard technical and organisational measures (including encryption, access controls, regular audits, and staff training) to protect your data.
9. Children’s Privacy
Our services are not directed at children under 13 (or 15 in some jurisdictions). We do not knowingly collect personal data from children.
10. Changes to This Policy
We may update this Privacy Policy from time to time. Significant changes will be notified by email or via prominent notice on our website.
11. Contact Us
For any privacy questions or requests:
Email: hello@maximusmediascape.com
Data Protection Officer: dpo@maximusmediascape.com
United Kingdom
11 Tanners Way
Crowborough, East Sussex
TN6 2LN
United Kingdom
United Arab Emirates
FOB50951, Compass Building
Al Shohada Street
Ras Al Khaimah
United Arab Emirates
Thank you for trusting Maximus Mediascape with your data.
—
Maximus Mediascape
United Kingdom • United Arab Emirates
